#DeshKeNayeSmartPhones : Affordable Beast Xiaomi POCO F1

Introduction of a new sub-brand by the name ‘POCO’ was no doubt a surprising move by the Xiaomi. Poco is still just a brand, and not a separate company and they stand on the shoulders of Xiaomi’s logistics and sales support.

Xiaomi or Mi in Chinese means millet – little rice, whereas Pocophone in Spanish means little phone.

Xiaomi’s inscription will be seen for some time on the Pocophone brand and once established, will separate and operate independently. For now, POCO Smartphone is fully relying on the Xiaomi’s sales support and logistics and let’s see, when Pocophone will emerge as a separate brand.

Xiaomi’s POCO F1 – Master of Speed will be available tomorrow for sale only on Flipkart at 12 noon from Rs. 20,999/-



Available in 3 variants – 6GB|64GB at Rs. 20,999/- , 6GB|128GB at Rs. 23,999/- , 8GB|256GB at Rs. 28,999/-


Specifications for the Affordable Beast – Poco F1



1) This Smartphone comes with a Qualcomm Snapdragon 845 Flagship Processor with AIE 845. Poco F1 runs a powerful AI engine on a top tier flagship class chip built for unbeatable performance power consumption.

  • 300% increase in AI performance
  • Adreno 630 – 30% improved GPU performance
  • 10nm process – Octa core Kryo CPU Architecture


2) Another amazing characteristic of this smartphone is the LiquidCool Technology and Sustained peak performance which delivers consistent peak performance keeping it faster than fast. Say goodbye to slow response time, frozen screens and laggy gaming.


3) Full day charge with 4000mAh battery and Quick Charge 3.0 which actually provides enough power for 30 hours calling or 146 hours of audio playback on a single charge.


4) Picture perfect shots under any conditions as it has a 12MP + 5MP Dual Rear Camera with a portrait mode and is suitable for video shooting. It also has a 20MP High-Resolution front camera for incredibly defined selfies and additional scene detection, specially designed for India.



5) AI Scene Detection which allows smart identification and Real-time optimization as it can distinguish across 206 screens and automatically adjust exposure, saturation and other photo optimizations.


6) Lighter, Faster and Smoother – Enhanced by MIUI for POCO to make it lightning fast with its turbocharged engine, POCO’s MIUI will keep your phone secured too.


7) IR Face Unlock – Equipped with an IR light and camera, face unlocking is instant and successful without any odds.


8) Type-C charging port and 3.5mm audio port so that you can watch movies, listen to songs and play games.


9) A better full-screen display – POCO F1’s beautiful 18.7:9 edge to edge display along with the Corning Gorilla Glass.



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Xiaomi to use Amazon Web Services and Microsoft Azure Cloud Infrastructure in India

Xiaomi is, for now, the No.1 smartphone brand in India offering its customers, highest specifications and quality at affordable prices and has the highest sales in comparison to other smartphone brands.



If you’re using a Mi Smartphone, you must be aware that the cloud features are hosted on servers which are not located in India. Xiaomi India will migrate it’s local data to Indian cloud Infrastructures.

Many users were found to have issues with their data being stored with servers in China.

Xiaomi has been using Amazon Web Services (AWS) servers across US & Singapore for Indian users, but now the Indian users will have the advantage as the servers are being set up in Indian Cloud Infrastructure.

Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India



“At Xiaomi, data privacy and security are of utmost importance to us. We are taking one more step towards user data security and privacy by bringing our cloud services to India for all local data needs. It’s something our teams have been working tirelessly on and I am glad we have been able to turn this around for our India users. With the data stored locally and encrypted end to end, users will be able to enjoy greater access speeds.”

He continued, “Xiaomi is committed to India and data protection and using cloud servers in India is another step in that direction for us. We will continue to work on this aspect and ensure a heightened user experience for all our users in India.”

Xiaomi is migrating it’s local data to highly secured AWS & Microsoft Azure Cloud Infrastructure in India.






All the existing data would be migrated by the end of 2018. All new Indian users data since July 1 has already been stored in the local servers.




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